Our client, a very successful entrepreneur and respected community leader, identified an opportunity to become a Key Distributor for Unilever in South Africa. Unilever has embarked on a programme of launching over 15 key Distributors across South Africa. The entrepreneur brought extensive experience in sales, marketing and distribution but needed support in: project management, financing and negotiations.

We successfully helped this client by:

  • Developing a business plan/budget and required cash flows.
  • Helping to obtain various levels of funding.
  • Reviewing and assisting in all major contract negotiations.
  • Helping to focus on meeting timelines for launch.
  • Providing project support in getting facilities ready for launch.
  • Monitoring of actual costs and income to budgets.

The business was successfully opened and launched within 21 days of identifying and obtaining facilities and, thus far, has been regarded as the most successful launch of a Key Distributor in South Africa. Turnover and Profits, to date, have substantially exceeded that of any rival Key Distributor over the same time period.

 

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